Successful Business Partnering
Instead of being a random act, successful partnering requires careful consideration, planning, and implementation.
Not only should the seller and buyer carefully consider with whom they partner, but foremost why they should partner. Partnering should provide significant added value to both the seller and buyer. Most sellers are likely to desire entering into partnership with their customer, and many buyers do not feel the need to partner with their suppliers. Why is this so? Are there ways around this?
Having worked closely with sellers and buyers, combined with research in the fields of sales and purchasing, we can help companies decide with whom, why, and how they should partner. In addition to advising sellers and buyers in partnering matters, we can also participate as a facilitator (promotor) in partnering negotiations.