Sales team training

A sales force or sales team that is well-trained and perfectly aligned with the company’s approach, targets and goals is a pre-requisite for achieving and maintaining a high sales performance. In order to bring the sales force to the 21st century, ibd’s sales force training usually focuses on following topics:

• Understanding the service and value concepts in sales
• Value-based selling training
• Solution selling for increasing value to customer (and seller firm)
• Selling in complex networks
• Adaptation as key when aiming for long-term business
• Redefining the sales process: i.e. the sales process in the 21st century
• Translating strategy into sales practices

ibd often provides training to the sales force or sales teams as workshops or seminars e.g. in conjunction with sales strategy & planning days.